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"Web Development" Insights

Vanderwende Farm Creamery Brand Refresh

Vanderwende Brand Refresh

Vanderwende Farm Creamery sought out Fridge with the challenge of refreshing the company’s logo and brand elements. Vanderwende is a family-owned and operated farm and creamery, with deep roots in the dairy industry. They offer a selection of small-batch homemade…

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Tags: Brandinggraphic designMarketing & StrategyWeb Development

Five Ways to Optimize Your Website

Optimize Your Website's Content & SEO

Your company's website is the face of your organization and a crucial part of your marketing plan. Your website has to speak clearly and function perfectly, performing well both with users and with search engines and rankings. If optimizing your…

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Tags: Marketing and StrategySEOStrategyWeb Development

Considerations for Mobile Design

Mobile-First Design illustration

In October of 2016 something notable happened. For the first time in the history of the internet, more people viewed websites on mobile devices than on desktops. Today, more than half of all users are on mobile devices. Because of the…

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Tags: graphic designMarketingMarketing & StrategyMediaMobileStrategyWeb DevelopmentWebsite

Brewing a Rebrand

2016 was the 30th anniversary of Abita Beer and saw the introduction of the brand's latest packaging redesign that colorfully depicts life in Louisiana. The redesign of each of the brew's packaging was inspired by the art, culture, history and…

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Tags: BrandingPackagingWeb Development

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Recent Posts

  • State of the Restaurant Industry — January 2021
  • Vanderwende Farm Creamery Brand Refresh
  • Nine Email Marketing Best Practices
  • Black Lives Matter Movement Brings Change to Branding and Packaging
  • Five Ways to Optimize Your Website
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