Innovative Advertising
  • About
  • Services
  • Work
  • Blog
  • Case Studies
  • Contact Us

Is TikTok cooking Facebook?

tiktok cooking facebook

TikTok is dominating the market right now, and that should not be a surprise. This change happened in 2021, according to Business Insider, with TikTok boasting an average of 25.7 hours per monthly user. As of right now, Facebook users…

Read More

Tags: AdvertisingAdvertising & StrategyBrandingContent CreationContent MarketingMarketingMarketing & StrategySocial Media

REDEFINING A LEGACY BRAND, ONE ICE CREAM CONE AT A TIME

Creating a partnership When Vanderwende Farm Creamery approached Fridge in 2020 for a brand strategy session, a new relationship blossomed that would take us on a journey of storytelling and brand development.  This Delaware family-owned business had a rich history…

Read More

Tags: AdvertisingAdvertising and StrategyBrand PositioningBrand StrategyBrandingSocial Media

Harnessing Trends & Current Events to Generate Earned Media Coverage

Harnessing Trends to Generate Earned Media Coverage, concept illustration

Thanks to social media and the interconnectivity of modern society, we live in a world of trending topics, people, events and, of course, food. From the rise of avocado toast to the annual reintroduction of the McRib, the public at…

Read More

Tags: Marketing & StrategyMediaPublic RelationsSocial MediaTrends

Everybody Eats. The Trends Leading Social Food Photography

Social Media Photography

Food is an important part of our lives. Look at the number of social media posts that are devoted to food: images, recipes, restaurants, meals, ingredients and people craving their favorite snack. Everybody eats, and we often share the experience…

Read More

Tags: Advertising & StrategyContent CreationPhotographySocial Media

Combining Local Legends

This year, two of our favorite New Orleans brands partnered with the 610 Stompers, the city's one and only all-male dance crew, to promote the city’s favorite shot and beer combination - The 610. With Sazerac Rye Whiskey and Abita…

Read More

Tags: Advertising & StrategyPromotionSocial Media

Social Media Is A Two-Way Engagement Platform

Social media. The name itself tells you that it's not about standing behind a wall (or sitting behind a screen) and shouting out a one-way message. Social media is social. It requires actual interaction. Real back-and-forth interest. Give and take.…

Read More

Tags: Advertising & StrategyBrandingMarketingSocial MediaStrategy

Tags

  • Advertising
  • Advertising & Strategy
  • Advertising and Strategy
  • agency culture
  • Artificial Intelligence
  • Brand Positioning
  • Brand Strategy
  • Branding
  • Cause Marketing
  • Client Communication
  • Commercials
  • Content Creation
  • Content Marketing
  • Copywriting
  • CPG
  • current events
  • Customer Retention
  • Customer Service
  • Email Marketing
  • graphic design
  • Insights
  • Marketing
  • Marketing & Strategy
  • Marketing and Strategy
  • marketing trends
  • Media
  • Mobile
  • News
  • Operations
  • Packaging
  • Photography
  • Promotion
  • Public Relations
  • QSR
  • Sales Trends
  • SEO
  • Social Media
  • Sticker Marketing
  • Strategy
  • Technology
  • Tellys
  • Tracking
  • Trade Shows
  • Trends
  • Video Production

Recent Posts

  • 2023 food and beverage trends
  • Taking Over Takeout
  • Is TikTok cooking Facebook?
  • Influencer Marketing: Risky or Rewarding
  • Futuristic Foodies: How the restaurant industry has drastically changed in the past two years

Recent Posts

  • 2023 food and beverage trends
  • Taking Over Takeout
  • Is TikTok cooking Facebook?
  • Influencer Marketing: Risky or Rewarding
  • Futuristic Foodies: How the restaurant industry has drastically changed in the past two years

Recent Comments

    Archives

    • December 2022
    • November 2022
    • October 2022
    • September 2022
    • August 2022
    • July 2022
    • June 2022
    • May 2022
    • April 2022
    • March 2021
    • February 2021
    • January 2021
    • December 2020
    • July 2020
    • May 2020
    • April 2020
    • February 2020
    • June 2019
    • April 2019
    • February 2019
    • December 2018
    • November 2018
    • September 2018
    • August 2018
    • July 2018
    • June 2018
    • May 2018
    • April 2018
    • March 2018
    • February 2018
    • January 2018
    • December 2017
    • November 2017
    • September 2017
    • August 2017
    • July 2017
    • June 2017
    • April 2017
    • March 2017
    • February 2017
    • January 2017
    • December 2016
    • November 2016
    • September 2016
    • August 2016
    • July 2016
    • June 2016
    • May 2016
    • December 2015
    • January 2011

    Meta

    • Log in
    • Entries feed
    • Comments feed
    • WordPress.org
    • Now serving: fresh ideas.
      Join our newsletter.

    • This field is for validation purposes and should be left unchanged.

    New Orleans & Nashville

    4250 Hwy. 22, Ste. 7
    Mandeville, LA 70471

    (504) 233-2585

    info@thefridgeagency.com

    Innovative Advertising

    People Who Think Logo

    Fridge is a division of People Who Think, LLC