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Fridge Awarded For Small-Batch Ice Cream Brand

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Fridge was recently honored by the American Advertising Awards and the Ad Club of New Orleans with a Silver ADDY Award for its work on a brand refresh for the Vanderwende Farm Creamery. The American Advertising Awards recognize and reward…

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Tags: Brandinggraphic designNews

What Is UI/UX and Why Is It So Important?

UI/UX concept graphic header

These two terms and the concepts behind them set the foundation for how customers experience and interact with your organization through your website. UX stands for “User Experience.” UI stands for “User Interface.” User Experience and User Interface have become…

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Tags: Brandinggraphic designWeb Development

Vanderwende Farm Creamery Brand Refresh

Vanderwende Brand Refresh

Vanderwende Farm Creamery sought out Fridge with the challenge of refreshing the company’s logo and brand elements. Vanderwende is a family-owned and operated farm and creamery, with deep roots in the dairy industry. They offer a selection of small-batch homemade…

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Tags: Brandinggraphic designMarketing & StrategyWeb Development

Make Your Next Online Meeting Delicious

Fridge Agency Online Meeting Virtual Backgrounds header illustration

Most of us are finding ourselves in more virtual meetings with colleagues, family and friends. Now you can show off your foodie side while working or chatting online. Choose from cool views inside and outside the Fridge or animated backgrounds…

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Tags: agency cultureBrandinggraphic design

The Rebrand of Sonic Drive-In: From Sublime to Second-Rate

Sonic America’s Drive-In took to social media on February 3, 2020 revealing a rebrand to their retro, atomic logo and stating the cliché  “new year, new me.” And, for the most part, the feedback on this facelift was negative. While…

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Tags: Brandinggraphic design

Color Theory: Branding and the Psychology of Color

Color Theory Psychology Illustration

Experts discussing color choice in branding will inevitably seek to justify a truism you intuitively already know — that color is important in marketing. They cite statistics and percentages, show charts and graphs and make various claims about just how…

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Tags: Brandinggraphic designInsightsStrategy

9 Tips for Creative Inspiration

9 Tips for Creative Inspiration from Fridge

 

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Tags: Content Creationgraphic designMarketing & Strategy

Developing Your Brand Architecture

Brand Architecture concept illustration

Would you ever allow someone to build a house for you without a floor plan, renderings or any other pre-written materials? Have you ever cooked a dish for the first time without once looking at the recipe? There are so…

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Tags: Brandinggraphic designMarketingMarketing & StrategyStrategy

Considerations for Mobile Design

Mobile-First Design illustration

In October of 2016 something notable happened. For the first time in the history of the internet, more people viewed websites on mobile devices than on desktops. Today, more than half of all users are on mobile devices. Because of the…

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Tags: graphic designMarketingMarketing & StrategyMediaMobileStrategyWeb DevelopmentWebsite

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Recent Posts

  • 2023 food and beverage trends
  • Taking Over Takeout
  • Is TikTok cooking Facebook?
  • Influencer Marketing: Risky or Rewarding
  • Futuristic Foodies: How the restaurant industry has drastically changed in the past two years

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