Occasionally we have reporters request samples of our client’s products for review. But this reporter took it another direction. He took his free samples of Oddka (an oddly flavored vodka) to the streets and let a homeless guy review them. The guy did a pretty decent job and actually made us want to give the product a try, although we’d like to take a swing at renaming some of the flavors. Read the article here. Why not shake things up and let someone else do the evaluating the next time you’re looking for a fresh idea?
Street Team
