Online farmer’s markets like Good Eggs work with local farmers and artisanal specialty good makers to offer everything from organic chicken and vegetables to homemade almond butter and locally made goat cheese. They’ll even deliver the groceries to your door.
These non-traditional services, the growth of organic and specialty food markets and consumer health trends seem to all be aiding the decline of the traditional supermarket. A recent study projected the number of supermarket stores to decrease by 2.2% and lose significant market share of over the next five years. Consumer trends are helping to drive this shift: many Americans are eating healthier and choosing to shop at “fresh format” locations, such as Whole Foods and organic grocery providers, instead of traditional groceries. Smaller format stores like Trader Joe’s and Aldi are also projected to expand through 2018. With profit margins already crunched for grocers, cutting locations and decreasing sales could have a chilling effect on the brands.