So much of marketing and promotion today is internet-based it’s fun to see something that takes place in the real world, even if it’s supported by digital media. Taco Bell has launched a nation-wide scavenger hunt for 11 dollar bills to promote their dollar menu called the Everlasting Dollar. Find a bill with the correct serial number and win a lifetime supply of Taco Bell food. Think back to the contests and campaigns of your childhood. Can you find one, give it a twist and make feel brand new?
Check Your Wallet
